Hi, I'm David Hamilton. I’m a writer, strategist, and 0-1 builder of content design cultures that scale.

I’ve led content design at some of the biggest names in tech. I know what it takes to turn language into leverage: making products clearer, teams faster, and user experiences sharper.

This Substack is where I share the craft behind the craft — the frameworks, the mindset, and the hard lessons no one teaches you about making content design a strategic advantage, not an afterthought.

You'll get blunt takes, real tools, and stories from the inside — without the buzzwords, filler, or hero worship.

If you want to lead with language you’re in the right place.